Peronda Group Novelties at Cersaie 2025: Technology & Design | Antey Review

The Spanish group Peronda, known for its nearly 200-year history and attention to the smallest details, traditionally became one of the main attractions at the Cersaie 2025 exhibition. This year, Peronda Group (including the Museum and Harmony brands) placed special emphasis on innovative surface treatment technologies and presented numerous new collections reflecting both current trends and its unique signature style. The GTC Antey team visited the group's stand to share the most interesting findings with you.

Innovations on the Surface: Strata Tech and Other Technologies
The key theme of Peronda's presentation was the new possibilities for ceramic decoration. The factory introduced the enhanced Strata Tech technology, which allows for the creation of multi-depth reliefs with impeccable graphic quality directly on the material. This makes details sharper, colors more intense, and textures literally come alive. In addition to Strata Tech, much attention was paid to other finish options such as SHAPED TECH, LAYER TECH, and the versatile ALL IN ONE. These technologies unlock the highest creative potential of ceramics, offering designers unprecedented visual expressiveness.

Surface treatment technologies from Peronda Group at Cersaie 2025

Peronda Novelties: Harmony of Natural Shades and Textures
The Peronda brand presented several collections that perfectly align with the trend for warm, pastel tones and tactile surfaces:

• Versa: A collection in natural beige shades (White, Sand, Beige) with various relief decors in the form of waves and lines.
• Scala: Tiles in beige and gray tones (White, Beige, Silver, Grey), complemented by elegant striped decors.
• Haven: Another variation on the theme of beige (Bone, Sand, Camel) with interesting textured and geometric decors.
• Kaizen / Zen: High-quality wood imitation in plank format in current sizes (151x24 cm and 153x23 cm respectively) and natural shades (Ash, Kalua, Honey, Taupe, Walnut), including the relief decor Kaizen Honey Wall.

New Peronda collections: Versa, Scala, Haven, Kaizen/Zen

Museum: Timeless Elegance and Technological Realism
The Museum brand, known for its premium surfaces, presented three new collections that also utilize Strata technology to create incredibly realistic sensory surfaces:

• Royal: An exquisite stone imitation in a rich Brown color. The collection impresses with its variety of formats (from 30x30 cm to large 100x275 cm slabs) and finishes, including classic and modern mosaics, as well as a relief striped surface.
• Serene: A calm and elegant collection in two shades (Cloud, Sand) with the same rich selection of formats and decors as Royal.
• Kromo: Decorative large-format slabs (100x275 cm) with a sophisticated herringbone pattern in two metallic shades — Titanium and Cooper.

Novelties from Museum: Royal, Serene, Kromo

Harmony: Design Experiments and Unique Concepts
Harmony once again confirmed its status as a brand for bold design solutions by presenting a whole range of unique collections:

• DOCS: A collection by designer Sigfrido Serra, inspired by the rhythm of bookshelves or archive folders. The 9.5x39.5 cm tiles allow for dynamic compositions that change the perception of space.
• IN & OUT: A modular collection designed by MUT studio. Interchangeable outer and inner frames of the square tile (20x20 cm), combined with the wall color, create endless possibilities for playing with geometry and visual perception.
• COSMOS: Porcelain tiles (90x90 and 22.3x22.3 cm) with a surface reminiscent of a starry sky thanks to delicate white specks. Six natural colors and two finish options (SHAPE TECH with relief and ANTIESLIP) make it versatile for various projects.
• SOROA / AMBER: Vibrant collections (22.3x22.3 cm) with floral and vintage motifs that pair beautifully with COSMOS.
• JOIA / DUNA: Wall tile collections (20x20 cm) in the form of elegant strips ("KitKat") with glossy (JOIA) and matte (DUNA) finishes in trendy natural shades.
• SAMIRA: Bright tiles (10x10 cm) with a glossy, handmade finish inspired by Moroccan zellige.
• TRACE: Tiles in a 6x30 cm format in five colors and three textures (smooth, matte, wavy) mimicking brush strokes.
• JALI: A unique extruded clay lattice in three modular formats that reinterprets traditional architectural elements for filtering light and air. Can be used both indoors and outdoors.

Creative solutions from Harmony: DOCS, COSMOS, JALI, and others

FS by Peronda: Authenticity and Vintage Charm
The FS line (Francisco Segarra), known for its unique vintage style, made a special impression with its cozy and authentic atmosphere. New items presented included:

• FS Farfalla: Three new patterns in 45x45 cm format (red body).
• FS 1827: Three novelties in porcelain stoneware, 22.3x22.3 cm format.
• FS Storia + FS Nonna: Two porcelain stoneware collections (22.3x22.3 cm) that perfectly complement each other, creating a true vintage effect.

FS by Peronda novelties: Farfalla, 1827, Storia, Nonna

Conclusion
Peronda Group at Cersaie 2025 demonstrated an impressive combination of technological innovation, deep understanding of trends, and design boldness. From the latest surface treatment technologies to a vast variety of collections—ranging from the calm natural textures of Peronda to the avant-garde solutions of Harmony and the authentic vintage of FS—the group offers tools for creating unique and relevant spaces.

The most interesting novelties from Peronda Group will soon appear on the GTC Antey B2B portal. Follow our updates and be ready to offer your clients the best solutions from the world's leading ceramic exhibition!