Top 5 Plumbing Brands for Your Business: Distributor's Ratin
17 March 2026

Top 5 Plumbing Brands for Your Business: Distributor's Ratin

The question "Which plumbing brand to choose?" is asked by thousands of retail buyers every day. But for a business owner (plumbing showroom, online store, or construction company), a brand is not just a logo. It is a profit generation tool that should provide high margins, minimum complaints, and fast turnover.

Experts from the national distributor Antey Group have prepared an overview of the top 5 brands guaranteed to strengthen your product matrix and increase your average check.

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Why does your business need market leaders?

  •   High demand and recognition: Products of famous brands sell themselves. You do not need to spend time convincing a client of the quality of a faucet from a world leader.
  •   Protection against price dumping: Official importers control compliance with the Manufacturer's Suggested Retail Price (MSRP), which protects your markup.
  •   Minimization of service issues: The presence of official service centers and a long-term warranty relieve the retail seller of "headaches."

Top 5 Plumbing Brands for Successful Sales

1. Grohe: German Classics and Innovation

Wholesale supplies of Grohe shower systems and faucets from direct importer Antey Group

Grohe — is synonymous with absolute reliability. The brand holds leadership positions in the segment of faucets, shower systems, and installations. Thanks to EcoJoy (water saving) and SilkMove (smooth lever handling) technologies, Grohe products are a favorite among architects and developers.

Business Benefit: High average check and premium positioning of your store.

2. Hansgrohe: Design that Sets Trends

Hansgrohe plumbing for facility procurement and retail stores

Hansgrohe — is another giant of the German market, relying not only on engineering but also on emotional design. If your client is looking for a top kitchen faucet or a premium shower system with PowderRain technology, they will choose this specific brand.

Business Benefit: An ideal solution for procuring designer renovations and working with architectural bureaus.

3. Imprese: The Perfect Balance of Price and Margin

Wholesale Imprese faucets and ceramics with high margin for Antey Group dealers

Imprese — is a Czech brand that has become a real hit on the Ukrainian market. The company offers stylish sanitary ware (faucets, ceramics, shower cabins) using reliable Spanish Sedal cartridges, but at the same time is located in an extremely attractive price segment.

Business Benefit: The best margin indicator for retail partners with high sales volumes.

4. Volle: Modern Style and Turnkey Solutions

Comprehensive bathroom solutions by Volle: wholesale toilets and ceramics

Volle — is a Spanish manufacturer offering ready-made conceptual bathroom solutions. From stylish matte black toilets to thin-walled washbasins and bathtubs. Their products allow you to close all client needs within a single brand.

Business Benefit: An excellent tool for cross-selling (selling several related products to one client).

5. Roca: World Leader in Ceramics Production

Roca sanitary ceramics for wholesale buyers and construction companies

Roca — is a Spanish concern that needs no introduction in the field of sanitary ceramics. Toilets, bidets, washbasins, and bathtubs of this brand are a "must-have" basic assortment of any successful plumbing store.

Business Benefit: Stable, guaranteed demand throughout the year.

Solutions for Matrix Expansion

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Frequently Asked Questions of B2B Partners

Why is it profitable to sell Imprese and Volle brands?

Antey Group is the exclusive official importer of these brands. This allows us to provide partners with the most favorable wholesale prices, which ensures the highest level of margin (profit) for the retailer compared to other trademarks.

How to protect my store from competitors' price dumping?

Cooperate exclusively with direct importers. Antey Group strictly controls compliance with the Manufacturer's Suggested Retail Price (MSRP) for Grohe, Hansgrohe, Roca, Imprese, and Volle brands, protecting your markup from unfair competition.

How to start cooperation?

Direct Supplies from Antey Group

Choosing the right brand is only half the battle. It is important to choose a reliable B2B supplier. Get exclusive cooperation terms, a personal manager, and access to wholesale prices.

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